Reid Lappin - The Vision Behind Vokal
If you're keeping tabs on the digital product world, you've likely come across Reid Lappin, the driving force behind the Chicago-based agency Vokal. In a landscape that's constantly shifting—where apps go from "must-have" to "deleted" in the span of a week—Lappin has managed to build something with real staying power. He isn't just another tech executive sitting in a corner office; he's someone who deeply understands how humans interact with their devices, and more importantly, how businesses can bridge that gap without losing their soul. ...